Print advertising knowing what to put in your ads

So you've decided to run a print ad in your local newspaper. The paper may have even told you they could produce the artwork for you if you just tell them what should be in the ad. Problem is, you're not sure what should be in the ad. The first thing you need to do is answer the following question: What is your objective for the ad? You need to know what result you expect the ad to accomplish in order to determine what needs to go into the ad. Once you determine your objective (e. g. I want them to visit my store; I want them to call me for more information; I want them to take advantage of my promotion) you can decide what needs to be in the ad to successfully convince them to take this action. The problem I see with most ads is they lack focus. There is too much information and too much going on in the ad for the reader to be able to clearly understand the primary message the advertiser is trying to impart. Your goal should be to impart one SINGLE message. And that message should support your objective. Keep your ad simple and to the point. You can be creative, but make sure the reader clearly understands what you are selling, what you want them to do, and several ways they can take action (e. g. call, visit your store, visit your web site, email). (C) 2005 Debbie LaChusa



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How to care for your vision

While our society places a great importance on being physically fit, an emphasis is rarely placed on the eyes. It has been said that the eyes are the window into the soul. If they are not cared for correctly, it can be hard to perform everyday activities. Many people who do not care for their vision complain of headaches, burning eyes, or squinting. If you have any of these symptoms, this means that you are not properly caring for your eyes. The first thing you should understand is that good vision care must be taught. Almost everyone has the potential to have good vision. These days, our eyes are under constant strain. Students in school now read twice the number of textbooks that their parents read when they were in school.

The rapid use of computers has led to a society in which many people spend long hours each day looking at a computer screen. For these people, the amount of strain placed on the eyes is considerable. The thing that many people fail to realize is that the eyes were not designed to constantly look at objects a few feet away from them. Our eyes were designed to enhance our chances of survival in the wild, and this means that our eyes are naturally good at locating enemies and food at a distance. The task of constantly staring at objects a few feet away such as televisions and computers is a very recent phenomenon. Many of the problems people have with their eyes is a failure to adapt to this new environment. People talk about the importance of personal hygiene, but it is also critical to understand the value of your visual hygiene. If you are staring at an object for long periods of time which is a few feet away, look away from it every now and then. It is also important to have a light on anything you are looking at. If you are reading a textbook, the light on it should be much brighter than the other objects in the room.

It is also important to make sure you sit upright when watching tv or sit in front of the computer. When you read or write, you should be at least 16 inches away from the document. When you watch television, you should sit at least 8 feet away from it. It is also important to engage in outdoor activities every now and then. Playing sports will allow your eyes to focus on objects a long distance away.



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The effects of the banning online gambling

Everyone talks about the negative impact of online gambling, but they are not talking about the negative impact of banning online gambling. A reason for banning online casinos was to make sure that underage children were not using thee parents credit cards to gamble online, but besides the fact that most online casinos did everything possible to ensure to verify the age of the account holder before allowing any gambling to occur, but by banning it you are only stopping the law abiding casinos from taking bets and not the less reputable online casinos. They will use third party account like PayPal ore Click2pay which provide a loophole in the new law. By banning an activity especially such a popular activity as online gambling all that can be expected to happen is for people to find ways around the law, such as the Speakeasies of the 1920’s. A Speakeasy was a nightclub that served Alcohol during prohibition and was usually hidden in the back rooms of pet stores and innocent looking book stores. Every time a speakeasy was raided the next night another one was opened, and this is what will happen with these online casinos. If the government finds one operating in the USA and gets it shut down or manages to stop the money flowing to it then another will open. By regulating online gambling the government would know exactly who was running the casino to make sure they were running it honestly and within all the laws, and it would help make sure that the criminal element did not get rich and gain power a second time in the history of the USA because of a bad lawmaking decision. Another reason given for the ban of online gambling was to help protect against a rise in problem gamblers from have casino gamming in your home 24 hrs a day, but no proof has ever been found that shows that people who would normally not be inclined to go to a casino and gamble would decide to do it just because it was now in their homes. The facts actually show a steady rate of people with gambling problems and growing at the same rate it has been growing for over 25 years. Many experts are now saying that there are some positives to the online gambling ban, but those positives would be even better if the industry was properly legalized and not, just by putting a mostly unenforceable law in place. But this to be a pattern the government seems to always make, it is much like the war on drugs. Last time I checked thee was still a drug problem in this country even though drugs are illegal, yet in countries like Holland where the use of soft drugs like hash and grass are legal the number people with drug problems is much lower per capita then in the USA. This is because the money that is brought in the form of taxes from these sales goes to fund the public schools where they properly educate kids on the negative effects of these drugs, so most of the people who smoke are tourists and not the locals. Maybe one day the government will learn from its past mistakes and make things right.



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Resolving credit card disputes

Image this if you will, one day you receive your statement in your mailbox and of course you do not assume anything out of the ordinary because you only used the card one time last month, which was to buy your niece a birthday present. No big deal you think, this can be paid off in full, and so you take the statement and sit down with your checkbook ready to send it off. You open your statement and you find it full of purchases three to sears and many to places you have never even been to and know you did not make. What do you do now? Are you aware of your rights that you possess when a fraudulent purchase is made upon your credit card? Here we are going to talk about fraudulent charges, first of all, this means charges that you, yourself did not make. The federal law has implemented certain rights that will help you if there is ever an instance of charges upon your card that were not made by you. This law, called the Fair Credit Billing Act, limits the responsibility placed on you for charges you were not aware of to only $50. If you find, when opening your statement, that there are unauthorized charges on it, there is a specific procedure you must follow in order to resolve the issue right away. The first thing that you should do is call the company and explain to them that those charges are not yours and were not made by you. The company will then give you a specific set of instructions you should follow. Additionally, take some time out to look over your other statements, ensure that there were no other unauthorized charges made that you might have missed. Typically, the reporting credit card business will most probably ask you to sign a statement confirming these charges were unauthorized. It is important that you refrain from using this card while the charge dispute is in process. After the charges are resolved and removed from your statement you should obtain a copy of your credit report, obtain one from each major bureau to ensure that the particular credit card record has been updated with them. The reason for this is because it is likely that during the dispute these charges could have formed late payments that might have been reported to the credit bureaus.



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Ignore pr at your peril

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI. net. Net word count is 770 including guidelines and resource box. Robert A. Kelly © 2003. Ignore PR at Your Peril! If you do, it means: you don’t value tracking the perceptions of important outside audiences whose behaviors could sink your ship: you don’t care about setting a public relations goal designed to correct misconceptions, inaccuracies or rumors that can hurt you; you care even less about strategies to get you from here to that PR goal you already don’t care about; and you certainly don’t value the persuasive messages you need to convince your key outside audiences that their damaging perceptions of your enterprise are dead wrong. Man, that’s risky and an awful lot not to care about! Actually, I don’t believe you don’t care, and I don’t believe you’re really ignoring public relations. If you were, by now your organization would be on its last legs, Kaput!, Morto! In fact, you may be a closet PR person who knows better. Why you may even buy the fundamental premise of public relations: “People act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opinion by reaching, persuading and moving-to-desired-action those people whose behaviors affect the organization, the public relations mission is accomplished.” I’ll bet you’re also pretty darn good at monitoring what that #1 external audience thinks about you and your organization. And that you regularly interact with them asking questions like What do you think of us? Why? while watching for negative undertones, wrong-headed beliefs or misconceptions. And that means you’ll be anxious to create a public relations goal that corrects such misconceptions because they can lead directly to negative behaviors that will hurt you. In practice, your goal may be focused on pacifying an activist group, reinforcing prospect interest in your product or service, or even countering a painful rumor. You’re probably ahead of me in forming the strategy you need to reach that goal. For better or worse, there are only three ways to deal with opinion or perception problems. Create some all-new opinion where none exists, change existing opinion, or reinforce it. With goal and strategy both in hand, you now have some real work to do. What will you need to say to your key audience members to persuade them to your way of thinking? You must be clear about what should be corrected or clarified. You must also be persuasive, and your facts and figures believable. And if appropriate, try to be compelling, perhaps with a certain sense of urgency. Your “foot soldiers” – communications tactics – can now carry that hard-won message to the attention of your #1 target audience, and there are scads of them just waiting for you to send them into action. For example, speeches, news releases, brochures, special events, radio interviews and one-on-one meetings. One question remains. How do you tell whether or not you are making any headway with your public relations effort? You again interact with members of that key audience of yours. And yes, with questions very similar to those you asked during your original information gathering exercise at the start of the program. Only this time, you are more interested in whether your communications tactics have moved perceptions in your direction. Do the new responses show signs that your were successful in changing that inaccurate belief? Or correcting that misconception? Or killing that dangerous rumor for good? Not enough movement? Take another look at your message to see if it is really compelling. Is it honestly persuasive? Are your facts supportive of your goal and strategy? Is it written clearly enough? I want to reemphasize that what you are looking for at this stage is a strong indication that your efforts have clearly moved perceptions and target audience behaviors in the desired direction. When this second monitoring drill allows that conclusion, you will have good reason to value highly your public relations goal, strategy, message and communications tactics. Together, they will have made it possible for you to say, as promised in the fundamental premise,“My public relations mission is accomplished.” end



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Dance for fun

Dance for Fun We all have things in life we love to do. Some of these things we love more than others. Dancing is something that many of us, as we age, forget to make the time to enjoy. However, dancing is one of those simple pleasures in life that can also remind us to smile, to play, to spin around until we get dizzy, and most importantly to enjoy the simplicity of having fun without the worry of work, family, or finances getting in the way. It costs very little in most homes to simply turn the radio on, draw the shades and dance. You can dance with your significant other, your lifelong partner, and even your children. You do not have to worry about anyone watching and if they are watching you should take pity that they are spending their time worrying about what you are doing rather than dancing around and enjoying life to its fullest. Native Americans had the right idea when it comes to dancing. Let the beat be your guide and simply dance. They danced as a means of worship, to express submission to their gods, to exalt their gods, to display their joy, and as an outward expression of grief. They danced for love and they danced for war. Dancing to them was as natural as walking is to many of us and important means of expressing themselves not only as individual people but also as part of a larger and unified group. If you have never danced for fun, it's time to check out the various styles of dance and see what appeals to you as a style of dance. There are many types of dance and many different styles of music for those various styles. Line Dancing Line dancing is a style of dancing in which dancers line up and dance together by making the same dance steps at the same time. It has swept not only the nation but is quickly making its way around the world as an excellent source of dancing fun. It's also a great way to socialize and meet new people. While line dancing was primarily limited to country music in the beginning it has quickly made its way into other styles of music as well. Many bars, dance halls, and clubs will offer line dancing lessons on slow business nights in order to encourage extra business. Line dancing can be enjoyed by both men and women. Square Dancing This style of dance has a rather long history and has experienced a good degree of evolution over the past couple of decades. While it was once reserved for hoe downs and such square dancing is quickly becoming a hobby for many people across America and a great way to spend an evening and get to know others who share this hobby. This style of dancing is best enjoyed by couples and can be such great fun if you let your hair down a bit while participating. Belly Dancing Belly dancing can be enjoyed by men and women though it is most commonly associated with women. Unless you include the appreciation that goes alone with watching rather than participating and in that case the men may actually outnumber the women. Belly dancing is a very exotic and erotic form of dance that is almost always an audience thriller. It may take years to perfect your belly dancing moves and many study this style of dance their entire lives but it is a great physical activity that is a lot of fun. Dancing for fun is not only the best reason to dance by far, but it is far too often not the reason that people dance. People dance for competition, for exercise, and for many other reasons but not nearly often enough do we make the moves simply for the pleasure of doing so. If I could make one suggestion to everyone reading it is this. Go out and dance for the sheer joy of dancing. 669



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New laws make finding allergy treatments more difficult

Pollen is in the air and a fierce allergy season is underway, affecting an estimated 36 million Americans with seasonal allergies. Many sufferers with stuffy noses or watery eyes will visit their pharmacies for relief, but this year they may not find their familiar medications on store shelves. Many states have restricted access to some popular over-the-counter treatments for nasal congestion because they contain pseudoephedrine, a common ingredient in decongestant medications that has been used to make illegal drugs. As a decongestant, pseudoephedrine is safe and effective when used as directed, but the state laws mean allergy sufferers may have to ask for these treatments at the pharmacy counter, sign an official registry to monitor their purchases, or show photo identification before purchasing. And some states also have imposed limits on how much medicine a customer can buy. In addition to state laws, the president recently signed federal restrictions on these decongestants, which will eventually lead to national regulations for pseudoephedrine at the pharmacy. What's an Allergy Sufferer to Do? These provisions make seeing a doctor even more important this season. A physician can properly diagnose allergies and prescribe the appropriate medications to treat symptoms. Combination antihistamine and decongestant treatments, such as CLARINEX-D® 12 Hour (desloratadine 2.5 mg/pseudoephedrine sulfate, USP 120 mg) Extended Release Tablets, are available by prescription to help control both the nasal and non-nasal symptoms of allergic rhinitis, also called "hay fever." These treatments are not affected by the new restrictions and can be obtained at the pharmacy like any other prescription medication. "It can be difficult for patients to find the right medication at the pharmacy, with an overwhelming number of different options on the shelves," said Dr. Sandra Gawchik, co-director of the Division of Allergy and Clinical Immunology at the Crozer-Chester Medical Center in Upland, Pa. "That's why it's important to work with a doctor, who can develop a treatment regimen tailored for the needs of each patient." Seasonal allergy symptoms, which are caused by pollen from trees and grass, may include any blend of nasal congestion, itchy or watery eyes, scratchy throat, a runny nose and sneezing. "My patients often say their symptoms are the most severe in the morning, and that nasal congestion is their most bothersome one," said Dr. Gawchik. "For these patients, I typically suggest an antihistamine and decongestant combination treatment, which will help alleviate their nasal congestion and also relieve their other symptoms." Tips to Manage Allergy Symptoms Dr. Gawchik recommends the following to help allergy sufferers reduce their exposure to pollen: • Keep your windows closed while driving or at home. • Change clothes or take a shower to remove pollen after returning from outside. • Limit outdoor activities from 5 a. m. to 10 a. m., when pollen counts are typically higher. • Visit allergyrelief. com each day to check your local allergy forecast. "It's impossible to completely avoid symptom-causing pollen, but you don't have to suffer," said Dr. Gawchik. "By working with your doctor and taking your medication throughout the season, you can wake up each morning with your allergy symptoms under control." Twice daily CLARINEX-D® 12 HOUR (desloratadine 2.5 mg and pseudoephedrine sulfate, USP 120 mg) Extended Release Tablets treat the symptoms of seasonal allergies, including nasal congestion, in patients 12 years and older. Due to its pseudoephedrine component, CLARINEX-D® 12 HOUR Extended Release Tablets should not be taken by patients with narrow-angle glaucoma (abnormally high eye pressure), difficulty urinating, severe high blood pressure, or severe heart disease, or by patients who have taken a monoamine oxidase (MAO) inhibitor within the past fourteen (14) days. Patients with high blood pressure; diabetes; heart disease; increased intraocular pressure (eye pressure); thyroid, liver or kidney problems; or enlarged prostate should check with their healthcare provider before taking CLARINEX-D® 12 HOUR Extended Release Tablets. Care should be used if CLARINEX-D® 12 HOUR is taken with other antihistamines or decongestants because combined effects on the cardiovascular system may be harmful. The most commonly reported adverse events for CLARINEX-D® 12 HOUR Extended Release Tablets were, insomnia, headache, dry mouth, fatigue, drowsiness, sore throat, and dizziness.



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Alcoholism stages 3 stages of alcoholism you should know

Alcoholism stages can be categorized into three stages of alcoholism - early stage, middle stage and end stage alcoholism or late stage alcoholism. Alcoholism stages generally take years to develop. Alcoholism is a disease where alcoholic beverage consumption is at a level that interferes with physical or mental health, and negatively impacts social, family or occupational responsibilities. Consuming no more than one or two drinks per day for healthy men and a drink a day for healthy non-pregnant women are generally considered acceptable alcohol consumption without health risks. However, as the amount or frequency of drinking increases, the earliest of the alcoholism stages can develop as a result. Early Stages of Alcoholism In the early alcoholism stages, a person begins to depend on alcohol to affect their mood. They drink for relief from problems, and they begin thinking more and more about alcohol. The person and others around them may not recognize that they are in the earliest of the stages of alcoholism. A gradual increase in tolerance happens, meaning, it takes increasing amounts of alcohol to achieve the desired mood-altering effects. Often, the person can consume large amounts of alcohol without appearing impaired. At the early alcoholism stages, the body has adapted to increasing amounts of alcohol. In fact, how a person functions will likely be improved with drinking as blood alcohol levels rise. For example, they can think and talk normally or walk a straight line with no problem. However, with continued alcohol consumption over time, the body begins to lose its ability to deal with high alcohol levels. As this occurs, when the alcoholic stops drinking and their blood alcohol level decreases, their thinking, talking or walking functions deteriorate, and they are moving into the next of the stages of alcoholism. Middle Alcoholism Stages The need and desire to drink gradually becomes more intense. Drinking larger amounts and more often happens as well as drinking earlier in the day. The alcoholic is losing control over drinking, and the body is losing its ability to process alcohol like it did in the early stages of alcoholism. Their tolerance decreases as they become intoxicated more easily. Withdrawal symptoms begin to become more severe if alcohol is reduced. The person may now secretly recognize there is a drinking problem, and others may begin to notice as well. Unfortunately, the alcoholic no longer can judge how much alcohol their body can handle. Typically, the drinker denies to themselves and others that alcohol is a problem so they won't have to deal with their inner turmoil. Hangovers, blackouts and stomach problems can now be physical symptoms that occur on a regular basis. End Stage Alcoholism As alcoholism progresses, the alcoholic has become obsessed with drinking to the exclusion of nearly everything else. Everyone can tell there's a major problem. During the late alcoholism stages, the mental and physical health of the alcoholic are seriously deteriorating. Many of the body's organs have been damaged which lowers resistance to disease. Relationships at home or socially may have been severely damaged, and there can be mounting financial and legal problems due to the alcoholic's powerlessness over alcohol. Every alcoholic will suffer from malnutrition. Alcohol in large amounts interferes with the digestion process and the passage of nutrients from the intestines into the bloodstream. Liver function has been damaged, further limiting the conversion of nutrients into a usable form that the body can assimilate. The damaged cells are not receiving the needed nutrients, they cannot repair themselves and the damage continues. Nutritional deficiencies cause a host of related problems to become worse. For example, a vitamin B-1 deficiency common in alcoholics can result in loss of mental alertness and appetite, fatigue, confusion and emotional instability. And if the alcoholic continues drinking, alcohol will cause the death of the alcoholic in one way or another. From suicide, accidents and related injuries to direct damage to the body's organs and systems, death will likely be the final outcome of end stage alcoholism. Are there warning signs of alcoholism? Yes! Understand the signs and symptoms that indicate that alcohol consumption is becoming or is already a problem. There are resources available in a variety of ways to help deal with alcoholism stages and the serious consequences of this disease. Copyright 2006 InfoSearch Publishing



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Common items found for sale on ebay

Common Items Found for Sale on eBay Are you interested in doing your online shopping through eBay? If you are, you are one of millions of Americans who are. What is nice about eBay is that you can find just about anything on there, within reason of course. If you are interested in shopping eBay, but you never have before, you may be wondering what type of items can be found on eBay. If you would like to learn more, you are urged to continue reading on. When it comes to eBay, as previously mentioned, you can buy just about anything, within reason. What that in mind, there are some popular items that can be found on eBay. One of those items is entertainment items. When speaking of entertainment items, you will find that the word “entertainment,” encompasses a handful of different items. For instance, there is entertainment memorabilia that be found online. These memorabilia pieces commonly include movie posters, signed merchandise, and so on. Entertainment also includes items such as DVDs, VHS tapes, CDs, television sets, DVD players, VHS players, radios, gaming consoles, as well as video games. Basically anything that you can use to entertain yourself can be associated with entertainment. In addition to entertainment items, one of the next most commonly purchased items on eBay includes clothing. In today’s society it seems as if clothing keeps on rising in costs. Even traditional discount department stores are starting to charge more for their clothing. With clothing on eBay, it is nice because you can find a wide variety of different clothing pieces, for all different types of people. For instance, you can find casual clothing, elegant clothing, or school or work uniforms, all for men, women, children, babies, and toddlers. In fact, eBay is also well-known for their large selection of plus size clothing. Many of the most popular clothing pieces found on eBay are name brands being sold in new and used conditions at discounted prices. Home and garden items are also commonly sold on eBay. As with entertainment items, home and garden encompasses a number of different items. With the home part, it is not uncommon to find home dйcor pieces, such as pottery or wall art, available for sale. Also, furniture, bedding, bathroom supplies, and kitchen supplies, can commonly be found for sale on eBay. As for the garden part, a wide range of gardening supplies and accessories can be found for sale on eBay. For instance, you can purchase gardening tools, gardening books, garden statues, and other landscaping dйcor pieces. Toys are another popular item type that is regularly bought and sold on eBay. What is nice about toys is that many come in new and used conditions. If you are interested in buying toys for your children and you are like most parents, you don’t have a problem buying used, as the toys will start to show wear from your own children soon enough anyways. That is why toys are some of the most popular items sold on eBay. As with clothing, it is common to find a large selection of name brand toys available for sale. One thing that you may not realize that you can buy on eBay is real estate. Yes; real estate can be listed for sale on eBay. com. A large number of for sale by owner home sellers use eBay to quickly sell their properties when they think that they are reaching a dead-end or when they need money in hurry. As with purchasing any item on eBay, when buying real estate, you are advised to do the proper amount of research and use your best judgment. Another big item that can regularly be found for sale on eBay is that of vehicles. A large number of vehicle owners are turning to eBay to sell their vehicles; many of which are in excellent condition and others to be used for parts only. As you can see, there are an unlimited number of items that can be found for sale, at any given moment, on eBay. What is amazing is that the above mentioned items are just a few of the many that can be found. Even if you have yet to register an eBay account, you can start examining the many products that you can buy. Word Count 711



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How to save thousands with an s corporation

How to Save Taxes with an S Corporation Ever wondered why so many small businesses—more than 3,000,000 at last count—operate as an S corporation? Simple. An S corporation saves business owners big taxes in three separate ways: First, as compared to regular corporations (sometimes called C corporations), S corporation owners can use the business’s losses incurred during the early lean years on the owner’s personal returns as deductions. For example, suppose a new S corporation suffers a $20,000 loss its first year and that the corporation is equally owned by two shareholder-employees, Smith and Jones. Smith and Jones each get a $10,000 business deduction on their individual tax returns because of the S corporation loss. This $10,000 deduction might save them each as much as $4,000 in federal and state income taxes. A second, big S corporation benefit: As compared to almost every other business form, S corporations can save their owners self-employment or Social Security/Medicare taxes. Suppose, for example, that Adams, Brown and Cole independently each own businesses that make $90,000 a year in profits. Each business owner may pay $13,000 in income taxes. But, unfortunately, that’s not the only tax they pay. Each owner also pays self-employment or Social Security/Medicare taxes. For example, Adams operates his business as an LLC and therefore pays 15.3%, or roughly $13,500, in self-employment taxes on his profits. Brown operates his business as a C corporation which pays all of its profits to him as a salary. Accordingly, Brown (through his corporation) also pays 15.3%, or roughly $13,500, in Social Security and Medicare taxes. Cole’s situation is different. Cole operates his business as an S corporation which means that Cole can split his $90,000 of profits into two payment amounts: salary and S corporation distributions. Suppose that Cole says only $40,000 of his profits are salary and takes the other $50,000 as a “dividend” distrbution. In this case, Cole pays the 15.3% Social Security/Medicare tax only on the $40,000 in salary. Cole therefore pays roughly $6,000 in Social Security/Medicare taxes—and annually saves $7,000 in taxes as compared to Adams or Brown. S corporations also, sometimes, provide a third form of tax savings because S corporations don’t pay corporate income taxes. This means that S corporations avoid the often-talked about “double-taxation” problem. However, the “no corporate income taxes” benefit often isn’t a savings for small corporations and their owners. But let me explain. Suppose that two corporations each earn the same pretax profit of $100,000 and are owned by Ms. DaVinci who pays the highest federal income tax rate of 35%. One corporation is an S corporation and the other is a C corporation. The S corporation can distribute the entire $100,000 in profits to DaVinci as dividends because there is no corporate income tax. DaVinci then pays $35,000 in personal income taxes on the S corporation profits, which means she nets $65,000 in after-tax profits from the S corporation. In comparison, the C corporation can’t pay the entire $100,000 in profits to DaVinci. The C corporation first pays $22,250 in corporate income taxes. When the C corporation pays the remaining $77,750 to DaVinci as a dividend, DaVinci pays another $11,663 in 15% “dividend” taxes on the C corporation profits. This means that DaVinci nets roughly $66,000 in after-tax profits from the C corporation profits. In this case, DaVinci saves money with a C corporation in spite of having to pay the corporate income tax. How to Get S Corporation Benefits To create an S corporation and receive S corporation tax savings, you need to do two things: First, you must incorporate the business either as a regular corporation or as a limited liability company. Second, you need to make an election with the IRS to have the corporation or LLC treated as an S corporation. The S election is made with form 2553, available from the irs. gov web site. Note that some states (such as New York) require a separate state S election. A final tip: S corporations can save you thousands of dollars annually, but your tax savings can’t start until you elect S corporation status. If you’re interested is electing S status to save on taxes for next year, you may want to call your tax advisor or attorney right now!



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Garden ponds they are not to difficult to install

If you’ve got a big garden, then it can be difficult to decide what to put in it. A shed? A swing? A hammock? A little vegetable patch, maybe? What you might not have considered, though, is that you could make part of your garden into a pond. A garden pond is not too difficult to install – in its simplest form, it’s just a big hole that you’ve dug out and then filled with water. One you’ve got a pond, though, you can put all sorts of things in it, such as all kinds of aquatic plants and ornamental rocks. If you put in a simple filtration system to keep the water clean and oxygenated, you can even keep some kinds of fish in your pond. Goldfish are a popular choice, but any fish will do as long as it is nice-looking and can survive in a wide variety of climates – most fish that can survive in a non-temperature-controlled tank will be just fine, but do check. You may also find that other wildlife starts to turn up on its own after a while, especially frogs and small turtles, although this is much more likely to happen if there are already ponds nearby.

One thing to beware of, though, is larger wildlife that might turn up uninvited and spoil your fun. Fish in garden ponds can attract all sorts of animals, especially fish-eating birds like herons. Even domestic cats can sometimes be a danger to your pond fish! Apart from animals, you can lots of other interesting features to your pond, particularly if it is a large one – waterfalls are very popular, as are fountains. You should consider, however, what effect these features could potentially have on your pond wildlife, and check that they are safe before you install them.



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Restless legs syndrome or growing pains

Restless legs syndrome is a common sleep disorder affecting about 1 in 10 adults. Characterized by an uncomfortable, and sometimes painful, itching or prickling in the legs and an uncontrollable desire to move the legs, restless legs syndrome is one of the most common causes of insomnia. It is normally seen as a problem once you reach the age of about fifty and tends to get worse as you get older. It’s also the ‘poor relation’ of sleeping disorders and unlike insomnia, sleep apnea or narcolepsy, all of which are studied in medical school and reasonably well understood by doctors, restless legs syndrome is given relatively scant attention. One study even goes so far as to suggest that in as many as 3 out of 4 cases the condition goes undiagnosed, even when the patient presents with all the symptoms of the disorder. This lack of focus on the problem, and general acceptance of it being a problem of the middle aged and elderly, perhaps hides the real extent of the problem and, in particular, masks the fact that restless legs syndrome may well play a major part in the lives of our children. For many years now children have been complaining of symptoms at night which we have brushed off as simply growing pains.

In addition, our children often appear unable to sit still for more than a couple of minutes and we simply put this down to normal childhood hyperactivity. The truth, however, is that a substantial number of our children are in fact suffering from restless legs syndrome. The cause of restless legs syndrome remains something of a mystery although a good picture of the disorder is now beginning to appear and two elements of this picture should act as a wake up call to the medical profession. The first element in the picture is that of a genetic basis for restless legs syndrome. It is now accepted that this condition runs in families with one study showing that as many of half of all cases show a family history. This is re-enforced by recent chromosome studies identifying a specific gene that is believed to play an important part in susceptibility to restless legs syndrome. Perhaps most significant of all however is a report published by the Mayo Clinic at the end of last year which showed that in a study of more than 500 children nearly three quarters of those with restless legs syndrome had a family history of the disorder. The second element in the picture is that of an iron deficiency in sufferers. A number of studies by respected institutions, such as John Hopkins University, have shown that low levels of iron are common in cases of restless legs syndrome.

It comes as no surprise therefore that more than eighty percent of the children in the Mayo Clinic study with restless legs syndrome also showed low iron levels. So just what does all of this mean? Well, it’s simple. If your child is having trouble sleeping and complaining of discomfort at night, particularly in the legs, perhaps there is a little more to it that just growing pains.

Similarly, if your child is constantly running around or jumping up and down then perhaps discomfort in the legs rather than hyperactivity is the cause. Growing pains are normal in children, as are periods of excessive activity, and the odd night here and there is certainly nothing to worry about. But, if your child’s growing pains appear night after night then there’s a good possibility that these aren’t growing pains at all, but are the symptoms of restless legs syndrome. Copyright 2005 Donald Saunders – http://help-me-to-sleep. com



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Home gyms your home fitness solution solved

Home gyms – Your home fitness solution solved You wanted to do bench press and see that huge guy doing 20 sets non-stop. You wanted to do squats and see that old guy you see everyday do the same exercise squats. You wanted to do triceps extension and so were you trying to since 1 week but never seeing it free. Finally you get that hamstring machine free and voila you get happy, finally the trip to gym is not a waste {again}. But not for long as there are 7 guys already waiting in line for you to finish and your next set will be in your next life. Is that you? If yes then home gyms are the best investments you can ever make to have a complete workout {I mean you finally can workout}. Home gyms today are not that costly. You can buy a home gym and it will pay the gym fee for a long time to come. And you can get your investment back in a few months. Home gyms today are available in various price ranges with different options available. You can have a home gym somewhere between 500-2000$ although some range over 3000$. But don’t get taken over by the great sales letter for those high priced gyms. First make of list of your requirements, the space you have and the exercises you perform. Now do an online survey to learn what the best gyms available are, which will fulfill your requirements. Finally read all the online reviews available at the consumer reviews sites. You may find different comments about same home gym from different people. When confused always ask for a long-term warranty. Recently epinions. com displayed reviews from customers who were utterly unhappy with the home gyms they bought but at the other end of the spectrum there were happy faces yelling the great home gyms. For more information on home gyms, what to look for and where to buy visit our home gyms site homegymsforyou. com Visit our site homegymsforyou. com to learn all about home gyms. http:// homegymsforyou. com http:// exercise-equipments101.com http:// nutritioninfopage. com



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Determine your stage and plot your weight loss course

We all know that losing weight and improving your overall fitness are things that don’t happen overnight. But, did you know in order to be truly successful that important steps need to be taken before you even start a diet or exercise program? The first thing you should do is identify where you fall on the behavioral change spectrum. There are five distinct stages of behavioral change. Do you know what stage you currently fall under? Knowing what stage you are at will help you to create a road map to the subsequent stages and ultimately help you to be successful in your fitness goals. Below are the five major phases. Precontemplation: This is the point where you don’t feel that any change in your lifestyle is necessary.

You may be thinking that exercising just takes too much time or that fast food is just too convenient to even consider giving up. Starting a fitness or diet program during this stage would probably result in failure. The best thing you can do during this phase is educate yourself further about health, diseases and risks. Contemplation: During this stage you may start thinking that a change is necessary. So, you think that maybe cutting back to eating fast food only three times a week is not so bad and you might be able to at least take a walk once in awhile. This is a good time to learn more about the benefits of healthy eating and regular exercise. Preparation: At this point you are getting more serious about taking action.

You’ve penciled in a walk with your friend for next week and are planning to go grocery shopping to cook a home meal. You may want to research exercise equipment, gyms, personal trainers, and diet programs to learn more about what you can do (with the help of professionals and/or equipment) to get in better shape. Action: Here’s where you actually take the first step. The first step may be as simple as taking a daily walk, reducing your fast food visits to twice a month or just cutting back on daily sodas. Or, you may go as far as hiring a personal trainer or joining a gym. During this stage it is very important to learn coping mechanisms that will help you avoid re-lapse into your old ways. One way to avoid being a part of the high exercise dropout statistics is starting slowly into a new program and making permanent lifestyle changes versus temporary ones. Maintenance: This is, of course, the phase that everyone should strive to be at. This means that you have been doing a regular fitness program consistently for quite some time and that you continue your new lifestyle. It’s important throughout this stage (which should last a lifetime) that you include a variety of workouts that change frequently.

You should also seek social support of friends and family. So, now can you identify what stage you are at? You may find that you are in the precontemplation stage for nutritional habits but that you are in the preparation stage for exercises. That’s okay. It’s not critical for you to force both areas into the same stage. You can work on changing your nutritional and exercise habits separately.

The key to success is first identifying your stage and then taking steps to advance to the next level (unless, of course, you are already at the Maintenance stage). Use the suggestions mentioned above in each stage to help you move to the next phase. For example, if you are in the precontemplation stage, then research and read as much as you can on the subject of health risks and how they relate to an individual’s lifestyle. From there you will probably want to learn more about the consequences and benefits of specific lifestyles. Education is a powerful thing. The more you fully understand and can relate directly to the causes and effects of your action, the more inclined you will be to change. It’s also important to tune-in to your fears, past struggles and expectations. Making nutritional and exercise changes is not easy and should be approached slowly.

Remember to make small changes. Don’t try to go from a completely sedentary lifestyle to an hour of continual exercise in just one day. Build up slowly starting with even just 10 minutes. And lastly, be sure to inform your family and friends of your plans and enlist their support. Support is extremely important for your success.



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Mental stress and poor body image among men

Having the perfect body has become a very serious issue for many men and women. While some say that it is usual for women to be body-conscious or potentially develop an eating disorder. Various studies suggest that these men developed this condition by seeing of images men with muscular and toned physique being shown in the television, Internet, and magazines. Because of these factors, the male community developed the desire to achieve the same physique that these celebrities possess. Body dysphoria is used by many medical experts to describe feelings of sadness, depression, and self-hate as a result of one's appearance. This condition now affects countless individuals around the world. Individuals with dysphoria tend to over-train, not minding the effects that may take place in the long run. Oftentimes, these men see themselves as being thin and scrawny. Their goal to become more muscular becomes more intense and will do everything to achieve their wanted physique. They are in a hurry to achieve their ideal physique that they have disregarded the effects that over-training may bring.

Over-training can cause physical and mental illness because the excessive intensity of training does not give the athlete or individual enough time to rest and recover. This incident is common in weightlifters, runners, and other athletes. Studies show that about 10-20% of athletes over-train. The mental stress that are encountered by athletes may also impair the body's immune function.

Expectations of coaches, family members, and other people can contribute to a drop in performance and the increase of acquiring infections. Injuries, the actual stress of competition may all aggravate psychological stress. Diminished immune systems encountered by athletes are resembles those that are experienced by people who undergo hypertension and sleep deprivation. In recent studies, highly stressed individuals had high incidences of respiratory ailments over a period of six months compared to unstressed individuals. Aside from impaired immune system, men who over-train may also experience a temporary reduction in sperm count and quality which may lead to temporary infertility. This happens because the body literally kills itself during training and needs time to recuperate to build muscles and improve the body. Too much or too intense physical activity may reduce the level of hormones in the bloodstream and adversely affect sperm production. Sperm quality and production may return to normal after three days.

Aside from over-training, individuals who have body dysphoria also shows signs of depression, decreased level of performance at work or school due to low concentration, and social withdrawal. In addition, body dysphoric men may feel that they do not measure up to the standards that are portrayed in the television, magazines, and the Internet. They may find some parts of their body to be something to be ashamed of. Some signs and symptoms of body dysphoria may include the following: Excessively frequent checking of one’s body or appearance in the mirror; Constantly flexing the muscles in efforts to gauge progress levels; Consuming vast amounts of foods in attempt to get larger; Avoidance of going out because of the belief that one doesn't look good; Wearing large, baggy clothing to hide one's appearance; Spending an overabundance of hours in the gym, trying to bulk up; Not taking compliments well; and Talking negatively about one's appearance. Individuals who suffer from body dysphoria and other psychological disorders should talk to health professionals to talk about their condition. These people should also abstain from magazines, television programs, Internet sites, and other forms of media that promote feelings of “measuring-up” what one sees. If this condition is treated in early stages it might be much easier to overcome.



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Soda machines

The soda machines provide an easy accessibility to junk for kids who enjoy splurging on it. Reports had shown that kids abuse this freedom of choice and end up drinking as many as 50 cans per month. Soda machines are always placed in the student cafeterias where invariably students have a lot of fun. Soda machines are synonymous with fun. However, these soda machines through their sheer availability to the kids pose extreme health risks to students. Parents committees have organised and are trying to get elementary schools ban soda machines on their campuses. The soda machines pave the way to caffeine abuse and addiction for kids and obesity. The soda machines will slowly be replaced with health food snacks.

Soda machines can directly be linked to tooth decay, addiction to caffeine and gastro-digestive ailments and malfunction. Even in some under-developed countries like India, there is an open opposition towards soda machines where children have open and unsupervised access to them. Soda machines, in other words, are proving to be little drug addictive machines for kids. On the other hand, they can be an enormous boon in offices, railway stations, bus stations, etc. Here the soda machines really can provide relief to weary travellers or simple pastime. There immense advantages to have soda machines installed in offices and public places where snack counters are not available. First because the soda machines give instant relief to thirst, secondly the mere presence of a machine is as relieving to a traveller as a cigarette to a smoker. The same way as the soda machines can be real horror to a health-concerned parent, can be a real boon to a tired employee who does not have the strength to pull himself out of his office for a break or refreshment. And who can deny the power of refreshment a soda can give. Hence, the soda machines are good if placed in places where kids do not have direct unsupervised access to it. Not because children should not enjoy soda or a regular coke once in a while; but because kids tend to abuse the soda machines and ignores healthy food and nutrition to fill him or her with the coke obtained.

If used wisely, soda machines are the invention of the day. Like coffee machines, they are the best refreshment alternatives in offices and school campuses. There is nothing better to have in a cafeteria but a few good multi choice soda machines. It is amazing to see how well adults receive these and reports show an inversely proportional ratio of the number of the soda machines to the monotony of the jobs involved in a particular office. It seems that the more bored people are the more attracted they are to the soda machines.



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10 eye popping jaw dropping ad copy secrets

1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales. 2. Publish a list of famous and respected customers who have bought from you on your a copy. People will think that if these people bought from you, they should also trust your business and purchase your products. Make sure to get their permission first 3. Show before and after photos for your products on your web page copy. Show the problem picture and then beside it, show the picture of the resolution to the problem when they use your product. 4. Include an article or review that has been written about you or your business with your ad copy. This will show people that your business is respected and will increase your credibility. 5. When you offer free bonuses in your ad copy, also list the dollar value beside each bonus. People will feel they're getting a good deal and it will increase the value of your product. 6. Hire a famous person to endorse your product or service. Make sure the person is well known to your target audience. Include their picture and statements on your ad copy. 7. Include your own picture on your ad copy. This will show people that you're not hiding behind your ad copy and will increase their trust. Also, include your contact information below the picture and a brief statement or quote. 8. Tell your potential customers on your ad copy that you will donate a percentage of their purchase price to specific charity. This will show them you really care about the people. They may just buy your product to donate to the charity. 9. Ask your potential customers plenty of yes and no questions in your ad copy. The questions should remind them of their problem and make them think about what will happen if they don't purchase your product. 10. Tell your potential customers they will receive a free prize if they find the five words in your ad copy that are misspelled or spelled backwards. The longer you can keep someone reading your copy the greater chance of them purchasing. Get a boatload of FREE proven headlines, articles, ad copy, viral marketing materials, FREE software, and a home business where YOU keep 100% of the profits! freesoftware4life. com



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The floor queens

Home Flooring is the new fashion statement for modern decorators. With the broad choice available in floor tiling, no wonder choosing the best floor and floor coverings can be a challenge. Tiling can be done in many colors and vivid patterns, but adding a rug to the room can change its dimensions in the most innovative way, adding warmth, and most importantly, a personal touch to any living space. Area rugs and carpets are the most engaging and inspiring decorating items that can change the overalls of a room to add a special feel to it. You can play with any theme you have on mind, and you will find a rug to match up the scheme on your walls, furniture and dйcor. As to the variety available, you can have anything from the Oriental blend in wool, to bamboo rugs that are more modern, the Sisal rugs or the Mountaingrass rugs.

Decide on the patterns that would go best with your dйcor and do not make a ‘hush’ for the market. Do a quiet research on the styles, material and pattern within your budget in hand, and the best material for your home. Following are some of the popular types. Sisal Rugs: Originally made from natural plant fiber, this carpet style copies the woven look of rugs with a feel of naturalness. It is produced on a tufting machine by continually adjusting the height of each pile yarn. The pattern shows proximity with interwoven webs, and is sturdier and durable than flax, jute, and even hemp, making it the most ideal rug material. There are many patterns the natural one being light brown or greenish hue in color. They are easily bleached or dyed and are often fitted with a canvas or leather border.

Oriental Rugs: They are in vogue too. An authentic Oriental rug is basically a handmade carpet that is either knotted with pile, or woven without pile. Persian rugs are perhaps the most popular styles like the popular Bokhara, flaunting the flowing paisley, mid-eastern patterns allowing a rich and medieval look. However, you can find more contemporary Oriental rugs too. These rugs can be found in most pleasing patterns and Western motifs, dyed to suit different platters and tastes. Bamboo Rugs For it’s aesthetic and green qualities, Bamboo happens to also be one of the fastest growing plants on Earth making it an ecologically sound choice for flooring. Bamboo rugs look fashionable and are done in many styles like the matchstick, woven fiber, and slat bamboo patterns. You can add a border that goes with your living theme to further enhance its aesthetics. The Bamboo grass can be harvested again and again every few years without weeding the old grass. Mountain grass/Sea grass Rugs Sea grass is a salt marsh grass that is grown in paddy-like fields and flooded with seawater during the crop cycle. Mountain grass or hemp is again used in weaving durable woven rugs that look natural. The product is not just attractive, but durable and environment friendly. These rugs can be used in any space to create a sense of harmony. Area rugs come in all shapes, including square, rectangular, hexagon, octagon, oval and round. With the wide range of rug materials, styles, designs and shapes that are available, you are sure to find several that are just right for your home.



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Wireless home security systems

Adding wireless home security systems to your home or office can be quite easy as long as you know what you want and how to install them. With just a few simple facts in hand, you can quickly be on your way to finding what you want from the various wireless home security systems. Prior to choosing wireless home security systems, you must decide a few things. First you must look over your home to determine how many doors and windows will be used with the system. Next you must determine where you want your control panel and keypads. While some people find it is more convenient to have them close to the front door, others prefer to have them closer to the bedrooms. You can also have them in both places if you so choose. You must also find out how far these doors and windows are from the system’s main sensors. If you are using wireless home security systems, they cannot be too far from the sensors or else they won’t be able to communicate with them. Do you want a monitored system?

For a small monthly fee, various companies’ can ‘watch’ your system. For a less expensive alternative, you can choose a basic system that connects a dialer to your home phone that can dial previously chosen numbers in the case of an emergency. Motion detectors are also an option, but you may want to reconsider having them if anyone in your house, including pets, have a tendency to roam during the night or whenever your system is enabled. Now that you have this information you can begin to look through the various options for wireless home security systems. The first step is contacting a reputable company that you know and trust. When choosing the correct wireless home security systems model, make sure that you choose a system that monitors every zone in your home. With wireless home security systems you must be certain that it can perform correctly by reaching even the furthest zone. Lastly, a user-friendly system is a must. If you don’t know how to use wireless home security systems, then they won’t do you much good in an emergency.

Be aware that when choosing wireless home security systems, each contact device takes batteries. It can be a bit pricier then a hard-wired system due to the fact that you must pay for service calls to replace the batteries. But this can be avoided if you buy them and install them yourself. Speaking of installation, installing wireless home security systems can be quite easy to do yourself since they do not require any hard-wiring, only basic tools that you have lying around your house.

As previously discussed, the first step to installing wireless home security systems is figuring out where to put the control panels and sensors. Once you have done that, you are almost on your way to having your home ready to go in case of an emergency or break-in. By following the instructions that come with wireless home security systems, you can quickly install your system while saving money. But, if you prefer to have it done for you, you can easily call a contractor, or a company specializing in this type of system, to do it for you.



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Deciding if you need life insurance

Most people are aware of how life insurance works and what are the events and dangers that it is designed to protect against. They may also have family commitments and people who they provide for and know that some sort of life insurance would protect their family financially, if something were to happen to them. However, it is still often a very difficult decision to make if you are trying to decide whether or not you need life insurance. Life insurance is a big commitment financially speaking. The premium can vary in cost but can be considerable, then there is also the issue that life insurance often extends over many years, even decades. This means that not only are you committing to pay the premium for this year, but also for many years into the future. There are not many people who can say with certainty what their earnings will be in ten or fifteen or twenty years time. There are also early termination penalties, which means if you want to end the policy before the expiration of the entire term, you will be financially penalised. This is generally more relevant for life assurance but can also apply to life insurance if your rate has been calculated on the condition that you remain insured for so many years into the future. If you have life assurance, then it will also be a method of saving for the future.

This is a very popular concept, especially these days with the growing concern about the state of pension funds, but it again deserves careful consideration. There are many ways to save for the future, and by deciding to do so by way of a life assurance policy still entails deciding that life insurance is something that you want and are willing to pay for. If you do not need life insurance, then there are probably more efficient ways of saving for retirement than with life assurance, which places a proportion of your savings against the insurance aspect of the policy. In general, most people will really only be considering life insurance if they have a family to support. This can be a spouse and generally children. However, situations frequently change, people get divorced, and children always grow up and become independent. If your family situation is likely to change, you should familiarise yourself with the ways you can end the policy early and what penalties would apply. However, if you have a young family and are concerned about their financial security for the future, then life insurance will be a great opportunity for you to provide for these concerns.



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