Tips on how to effectively use article marketing

Whether you are marketing a product or a service, you need to get visitors to your website. Then you realize that the likelihood of making a sale is directly related to the number of visitors to your website. What should you do? Viral marketing applies to e-books which can be too lengthy to write. Link exchanging is helpful, but link farms are to be avoided. Google doesn’t like your website for some strange reason. What is a website owner suppose to do? Article marketing. I am going to tell you all about article marketing. It's the fastest way of exposing your website to more people and getting the type of targeted traffic that really matters. Article marketing involves the submitting of an article to as many free article directory websites as possible. Search engines love free article directory websites. And best of all, you are allowed a resource box at the end of your article where you could prominently display your name as well as three links to your website. This would certainly generate some traffic to your website! The trick is in writing an article that people would love to read and to subtly market yourself, product, or a service that you offer through the article. Do consider the following article writing tips in planning your article marketing campaign: 1. Write the article well. By this, I mean that you should write the article in a proven style that has been established in article marketing. Web readers are usually more impatient. In the article keep the paragraphs short, the tone conversational, and the style friendly. Avoid using jargons in the article that average people wouldn’t recognize. But make sure that the article is grammatically sound, flows well, spelled right, and is factually correct. 2. Write the article with focus. Pinpoint a subject you want to discuss. The subject of the article should be moderately related to your product, service, or website, as the point here is to generate traffic to your website. Stick with that topic. 3. If you do not have the time to write the article, you could hire a ghostwriter to write the article for you. Fees for a 300-600 word article range from $5 to $50, but the money should not be a factor if you find a ghostwriter who is perfect for the article. Additionally, the very nature of a ghostwriting service is confidentiality, so choose one whom you could trust for the article. 4. The article should be informative. Article marketing should not be a direct sales pitch, or at the very least, a blatant one. Readers don’t like ads posing as articles. The purpose of article marketing is to provide the readers with something useful, something that they would want to read. 5. Strategically place within the article keywords that are relevant to your website as well as the subject of the article. Search engines love article directory websites, and more often than not, each page is indexed separately. Making the article keyword-rich would invite those search engine spiders like crazy! 6. Format the article resource box. What is needed is a short introduction of yourself. One or two lines is perfect. Don't go into great detail. Make it relate to your website and the article contents. Add links to different pages on your website. Most article directory websites will allow up to three links to your website. 7. Invite your readers to distribute the article by allowing them to republish the article on their website, to e-mail it to their friends, or to use it in their newsletters, provided that the article and resource box are kept intact. 8. Assemble a list of all the free article directory websites that you can find to submit to. Know the editorial requirements for each website, and if the article will suit them. Submit the article to as many article directory websites as possible. 9. Now don’t stop writing articles! Write or commission more articles and repeat the entire process. It’s still a numbers game. The more articles you have distributed, the more chances you will have of being read by a lot of people, and the more unique links back to your website you will have. 10. Practice patience. Writing articles can be difficult, but once your article is posted on multiple websites, more visitors will come. Give it time. The viral nature of article marketing will soon prove itself! So you see why article marketing is so important. It’s one of the easiest and cheapest ways to get more visitors to your website. Article marketing also improves your website rankings with the search engines by having more unique links back to your website.



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Baby furniture furnishing the nursery safely

Babies are such a joy to be around and the feeling of excitement usually elevates during the period where its time to buy and select baby furniture for the baby. One of the essential pieces of baby furniture that a baby needs is a crib. Though a crib is a common thing needed by babies, the selection process of picking this kind of baby furniture is crucial. Why you may ask? Well, according to recent reports, at least 50 babies experience suffocation or were strangled each year because of accidents that involve cribs that are old and have broken parts. This eventually led to the declaration of U. S. Consumer Product Safety Commission (CPSC) in 1995. The said declaration was all about the destruction and elimination of old and used cribs. Due to this incident, the safest way to ensure that baby furniture is in good and safe condition is to buy a brand new one. Unfortunately, not all people have the money to buy a new one so the best thing that you could do is to wait for the next best thing In buying baby furniture, always remember that the safety of the baby is at stake. Do not buy baby furniture just for the sake of saving money because you would risk the safety of the child in return. Be sure to use precaution and examine everything. Here are some tips that would help you in finding the perfect baby furniture for the perfect baby (without compromising your baby’s safety as well as your budget). The first step in choosing used baby furniture is to check the furniture thoroughly. Be sure to check every detail and look for possible missing, loose, broken or improperly installed screws, brackets and other hardware on the baby furniture. Another thing that you should consider is the material that the baby furniture is made of. A few minutes or so of inspection is a wise investment both financially and for the protection of your child. After checking for obvious visual defects visit the CPSC’s website and enter the make and model of the item in their search box, this should bring back any warnings or recall notices.



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Should you trust your analyst part ii

: The first stage of most business decisions, such as marketing, hiring, and investing, is gathering data. In most cases the information is captured in the form of words. Once the gathering of data is complete, the next step is analyzing the collected words. In many cases this analysis is performed by professional analysts, such as marketing researchers, human resource managers, and portfolio managers. In light of some recent scientific research, should you believe their analysis, and their recommendations? A recent scientific study (Rothwell, P. M. and Martyn, C. N. Reproducibility of peer review in clinical neuroscience: Is agreement between reviewers any greater than would be expected by chance alone? Brain 2000 123:1964–1969) measured the level of agreement between reviewers of manuscripts submitted for publication in a scientific journal. These reviewers are usually professors in universities with extensive expertise in the subject of the reviewed manuscript. The editor of the journal asked the professors two questions: 1. should the manuscript be accepted, revised, or rejected, and 2. is the priority for publication low, medium, or high.

Every manuscript was evaluated by two professors. The study was repeated with manuscripts submitted to two journals. In journal A the study compared the evaluations of 179 papers and in journal B the evaluations of 116 manuscripts. The agreement between the professors was calculated using the Kappa statistic. The results showed no agreement between the reviewers regarding both the recommendation and priority for publication.

In fact, the level of agreement was no greater than which would produced by flipping a coin. Moreover, when a larger number of independent reviewers evaluated the same manuscript, the results were the same, no agreement. As the author of the study write "if peer review is an attempt to measure the overall quality of research in terms of originality, the appropriateness of the methods used, analysis of data, and justification of the conclusions, then a complete lack of reproducibility is a problem. These specific assessments should be relatively objective and hence reproducible." The assessments should be reproducible, but they're not. When one professor said "accept for publication," the other said "reject," when one reviewer said "high priority for publication," the other said "low priority." Points to consider: 1. In this study, the analysts were professors who were selected for their expertise in the subject of the manuscript. These professors possess a much higher level of expertise in the research subject relative to even the most experienced moderators and interviewers analyzing qualitative customer data, or the most experienced human resource managers analyzing candidate data. So, if these highly trained experts failed to show consistent processing of qualitative data, what are the chances that the less trained professionals and layman will show consistent analysis of their data? 2. The criteria in this study were whether the research reported in the manuscript is original, uses appropriate methods, correctly analyzes the data, and properly justifies the conclusions. As the authors of the study say, these criteria are regarded relatively objective. Unlike this study, the great majority of qualitative studies involve subjective criteria such as tastes, morals, values, or preferences.

If the professors failed to consistently apply objective criteria when evaluating the manuscripts, how can the less trained professionals and layman be trusted to consistently apply subjective criteria when evaluating qualitative data? 3. In this study, pairs of professors assigned different values to the same manuscript. Who is right? After all this is science and both cannot be right. Now, if such great experts failed to convince us that they can process a qualitative dataset correctly, or at least consistently, how can we trust professionals or layman when they say that they can? Summary: The first stage of most decision making in business is gathering data. In most cases the information is collected in the form of words. Once the words are available, the professionals who gather the data perform an analysis of these words, and present the results to the decision maker.

As the study by Rothwell and Martyn suggests, these professionals, most frequently, will fail in their analysis of qualitative data, and produce results which will prevent the decision maker from making the right decision.



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Medical billing is the fastest growing opportunity in health care

On February 16, 2006 the Health Insurance Portability and Accountability Act was finalized, and enacted. This law is designed to establish national standards for all health care transactions, and to ensure the security and privacy of all health related information. The motivation behind this law is to improve the performance, and efficiency of our health care system. This type of reform has created a need for qualified individuals who can utilize the tools of this legislation, and assure full compliance, and maximum reimbursement. It would therefore be a prudent move for health care facilities to employ such individuals in order to avoid mistakes that could have dire consequences. The proliferation of medical knowledge following World War II brought about an explosion of diagnostic, and treatment procedures. As a result, there became a need to organize, and standardize all these developing technologies. Here is where the foundations of medical coding were born. Medical coding met these challenges, and allowed for a more uniform way of communicating health information under a common language.

By January 1979, standardized definitions, and codes were adopted, and used by health care providers, and insurance companies. Since improvements and refinements of medical procedures are constantly being developed, codes must be added and updated to reflect these changes. Today, the number of medical and surgical procedures have become enormous, so too have the codes to describe them. These overwhelming numbers of codes and protocols have made outsourcing medical billing the standard. Medical Billing and related occupations continue to be the fastest growing opportunities in health care. Insurance institutions and government agencies are investing huge resources to control claims’ fraud, abuse, and establish some degree of reimbursement parity. As a result, more insurance companies, and health care facilities are looking to medical billing experts for help. These companies and practices are looking for experienced and educated individuals; the legal consequences of incorrect billing could be devastating.

There is a movement in the industry to make medical billers responsible for inaccuracies, much they way accountants are for tax returns. At present, there are no standards for educational requirements for medical billers and coders. However, more employers are looking for some formal training at an accredited career training institution. These schools range in training time from nine months to two years, anything less would not be considered adequate. There is a move for certification, and several organizations are sponsoring certification examinations in medical billing and coding. Medical billers and coders earn as much as $8 to $10 per hour in the beginning, and could potentially realize $30 to $40 per hours with experience and additional responsibilities. Today, evolutions in the health care industry are happening at a very high pace.

It is only with the assistance of sophisticated computer programs, and standardized coding procedures that medical coders are now able to describe and characterize the tremendous number and various kinds of medical and surgical procedures. These realities coupled with government regulations, and health insurance guidelines have contributed to the strong demand for experienced medical coders and billers.



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Buying used cars tips

If you planed to buy an used car, it is important not only to find the car you like but you may also need to take some precautions like checking the car history, taking a test drive, knowing its book value or taking an extended warranty. Check the car’s history An essential factor when car browsing is to learn the car’s history. This entails finding a reliable source as to whether the automobile has ever been flooded or involved in an automobile accident. Before agreeing to buy used cars, consumers may obtain a CarFax report at carfax. com or by requesting that their local dealer provide a copy. There is a minimal fee involved in acquiring the report, but the findings are invaluable. For instance, the number of owners and the title status are both included in a CarFax report. Take a drive test Generally, used cars buyers will be permitted to take a test drive and also may think about requesting permission to take the automobile to a trusted mechanic for an additional inspection. The best way to confirm that the automobile is in the condition as stated is to take it to a mechanic, who can properly inspect used cars and locate any underlying problems. Even if most used cars are exactly as stated, when auto safety and any amount of money is involved, there is no room for error in judgment. Know the car value Before buying any used car, it is important to be familiar with the value of the vehicle. One way to determine an accurate value is through the use of Kelly Blue Book ( kbb. com) and their extensive pricing system. By entering specific information about an automobile, consumers will receive instant value estimates online. In order to get an accurate value, consumers must know the make and model of the automobile, current mileage, additional features and overall condition. Ask for an extended warranty It may also be possible to purchase an extended warranty when you buy an used car. Because the original warranty has already expired on most previously owned vehicles, this option is available for the consumer who wants to make sure their purchase is covered. It is important to realize that the warranty is not automatically included in the sticker. In fact, the consumer should ask the dealer specifically about purchasing an extended warranty. More often than not, an extended warranty can be added into the total cost and may even be included in the financing.



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The pros and cons of trading a forex trading demonstration account

Trading is a skill that takes time to learn. Think of it like Boxing it’s also a skill that takes time to learn. If you get into a professional boxing ring without any training, you’ll get beat up physically! If you get into the Forex ring without any training, you’ll get beat up financially! The similarities are that both the examples are Skills, and both require psychological preparation. The difference is that one is physical and the other is financial. We can get over a physical beating usually in a few days or weeks, BUT a financial beating can be devastating and easily affect us for the rest of our lives, not only does it hurt our hip pocket but it can cause problems with our relationships and family. So when we get into the Forex ring we have to be prepared.

The Professional Boxer When a professional boxer gets in the ring he has already been practicing in a safe environment usually for years, this safe environment is where he can make mistakes without having medical treatment. He can also spar with other opponents that have more skills and experience then he does and he learns from them. He also has someone there to watch him and give advice and guidance. Then when he is ready, he gets into the ring and boxes for real, he’s accepted the risk and KNOWS that he can get hurt, but he’s also studied his opponent and done his home work, so he KNOWS he has a good chance. He can still lose this round but if he wins most of them he will take the money home. BUT! What about the psychological side? Does he fear getting into the ring? Sometimes! But he’s aware of it and he can control how it affects him in a way that is beneficial. Will he be thinking about the money he’ll make? Or will he be thinking about the fight as is happens and planning his next moves during the breaks? He’ll be analyzing the results from the previous rounds and making changes in his strategy for the next round. The professional Trader Can you see what’s coming next? If so than, you’ve learnt to analyze what you read and form a projection into the future. (A very valuable skill for the FOREX Trader) A forex trader, like the professional boxer, will not get into the Forex trading ring without being prepared first. He might not spend years practicing in the Demonstration Account, but he will at least have spent a month or two or three, sparing with the Forex Market in a safe environment that he won’t get beat up in. He’ll practice trading forex against all the other traders and learn from them, and he’ll also have someone watching him and giving advice, and guidance. Then when he is ready, he’ll get into the Forex trading ring and trade forex for real, he’s accepted the risk and KNOWS that he can get hurt, but he’s also studied the Forex market and done his home work, so he KNOWS he has a good chance. He can still lose on this trade but if he wins most of the trades he will take the money home. BUT! What about the psychological side? Does he fear getting into the forex trading ring? Sometimes! But he’s aware of this fear, but he can control how it affects him, in a way that is beneficial to his forex trading. Will he be thinking about the money he’ll make? Or will he be thinking about the things that are influencing the market as is happens and planning his next trades while he waits for the results? He’ll be analyzing the results from the previous trades and making changes in his strategy or continuing with the one that’s working, and planning for the next Forex Trade. So it's easy to see that trading with a Forex Trading Demonstration account is something everyone should do before getting into a live Forex Trading account. The practice account will give the trader MOST of the skills necessary, to be able to trade profitably, giving them the training ring to spar in. BUT A BIG WARNING!!! Like the Boxer the Forex trader has learnt to manage his emotions, this is often overlooked by new Forex Traders. BUT is probably what separates the successful investor from the ones that keep getting beat up! If you are considering getting into the Forex trading Ring, then be sure to practice first, and find all the information you can about controlling your emotions. Fear, greed, impatience, are the main culprits of financial bashings, so keep an eye out for them, and learn how to beat them before you get in the ring with them. Understanding these emotions will enable you to use them to your advantage in understanding the market, the market is influence by these emotions and if you understand them you can have them on your side, thus giving you an advantage.



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Consider using a dating service

There are many people in the world that are looking for that special someone to share their life with. In fact, as a counselor, I meet with countless people everyday who are looking for love and are just not sure where to find it. I have learned that people are somewhat desperate to find true love and that they will often go to extreme measures to find someone special. One method that I often suggest to my clients is using a dating service. If you asked me ten years ago if I would ever suggest that people use a dating service, I would have definitely said no. I would have said that people need to find their special someone on their own and that a dating service is just a phony way that people are using to try to make money. But I have seen multiple clients try a dating service and find great success. They met amazing people and are all settled and married with children. If you are thinking about using a dating service, then do so with caution. While there are many great dating services out there, there are also a lot of poor services that only seek to get your money and keep you hooked on the hope of finding true love with people that don't really exist in their dating service. So be careful that you take time and do research to find a great dating service. Ask your friends or people you know that have used a dating service with success for their suggestions.

Proceed with caution in this process and realize that no dating relationship will ever fulfill you until you are fulfilled within yourself. That is one of the biggest misunderstandings people have of relationships is that they will find satisfaction and completeness in a relationship. I always work to teach my clients about taking the time to learn themselves and to learn the things that they are passionate about. A dating service can be a great way for solid people to meet one another and to begin exploring romantic relationships. Call and research dating services in your area and also do online searches to learn more. Proceed with caution and be sure of your expectations before you begin any experiences with a dating services. If you are unfulfilled with your current life, than try out a dating service or two and see what can become of your life and your relationships.

You have nothing to lose and a whole lot to gain, so check out a dating service today.



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How wisely do you manage your debts

Many consumers are overwhelmed by accumulated debts. In most cases, the problem creeps up gradually, until the total debt load reaches unmanageable proportions. Sometimes even minor problems such as temporary illness can tip the balance for the heavily indebted because they have no savings on which to fall back. Here are some suggestions to help ease the debt burden. Credit Cards If you know you are tempted to overspend on credit cards, leave them at home when you go shopping. Pay with cash and you will not have the temptation to overspend. Develop a Budget To take control of your financial situation you must have a realistic assessment of how much money you earn and how much money you have left over to spend. Calculate your total income, then list your "fixed" expenses - those unescapable charges you incur every month - like mortgage payments or rent, car payments, and insurance premiums. Next, list optional expenses such as entertainment, recreation, and clothing. Writing down all your expenses, even small ones, is a helpful way to track spending patterns, identify necessary expenses, and prioritize the rest. The goal of a budget is to ensure that your basic needs are met before any discretionary spending. Contact Your Creditors Contact your creditors immediately if you're having trouble paying debts. Tell them why it's demanding for you, and try to establish a modified payment schedule that reduces your payments to a more manageable sum. Do this before your account is handed to a bill collector. At that point, your creditors have given up trying to collect the debt voluntarily. Auto and Home Loans: Debts are referred to as unsecured or secured. Secured debts usually are tied to an asset, like your car for a car loan, or your home for a mortgage. If you miss payments on a secured loan, the lender can repossess your car or even foreclose on your home. Unsecured debts are not linked to any any asset, and include virtually all credit card debt, medical bills, signature loans, and debts for other services. It is wise to pay off secured loans first, to avoid loss of assets. Debt Consolidation Debt consolidation loans reduce interest rates thus lowering your monthly payments. Shop around for the best rates, and consider closing costs as well. There are many different companies offering widely different rates. Consolidation loans can give you a fresh start, consolidating all of your loans into one simple payment, in virtually all cases at a lower rate of interest. Methods of Debt Consolidation Credit Card companies and banks offer debt consolidation as unsecured individual loans, with no collateral. Because these are risky loans for the lender, they’re usually more expensive than secured loans and not always available if you have a lot of debt and a bad credit rating. Home Equity Loans, Home Equity Line of Credit, Interest-Only Loans, and Cash Out Refinance are all secured loans using your house as collateral. Rates are lower than unsecured loans, but if you default, you may lose your home. Credit Counselling Services Credit counselling agents will help you get out of debt, though they don’t actually consolidate your debt. Instead, payment plans (usually with lower interest and fees) will be worked out for all of your eligible debts. You are left with a single monthly payment to the counselling agent, who will pay all your creditors. Participating in a credit counselling program normally won’t hurt your credit rating and will provide a payment program to clear up your debts in 3 to 6 years. However, be sure to choose a reputable service provider. If the credit counselling agency pays your bills late, you’ll pay the cost since you are still legally responsible to the lender. Retirement Loans If you have a 401(k), 403(b) project or even certain varieties of company pension plans, it is possible to borrow against your nest egg. (You can’t borrow against your IRA.) You do not have to pre-qualify. It is preferable to borrow against your retirement account, rather than withdraw from it early to avoid paying higher taxes and a ten percent penalty. But remember, if you lose your job, you might have to pay your loan back immediately or even pay taxes and penalties for an early withdrawal. Debt Class Action Settlement This involves an agreement with a personal injury settlement company. You make monthly payments to them, and they deal with your creditors to negotiate a final settlement of your debts, usually for fifty percent or less of the balance. Your credit rating will go down if you use this option, but in extreme circumstances it may be preferable to bankruptcy. Most consumers can solve their debt problems by using one of these plans. It is best to have a plan to pay off your debts in 3-5 years. Don't procrastinate -- choose an approach and begin getting out of debt today.



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Aids education health problem associate with hiv infection

AIDS: is now a commonly-used term for Acquired Immunodeficiency Syndrome and also for HIV/AIDS; WHO uses the term to Ў°denote the entire health problem associate with HIV infection. Ў± American Foundation for AIDS Research (AmFAR): was co-founded in 1985 by Dr. Mathilde Krim and by Dr. Michael Gottlieb. It remains an influential advocate for HIV/AIDS research and programs. Anal sex: Sexual intercourse when the penis is inserted in the anus. Often used as a birth control measure by young adults. Antibiotic: A substance that kills or inhibits the growth of organisms. Once considered a magic bullet, antibiotics are now commonly used to combat disease and infection. Indications are growing that many human viruses and bacteria are becoming resistant to current antibiotics. Antibody: Members of a class of proteins known as immunoglobins. Antibodies may tag, destroy and neutralize bacteria, viruses or other harmful toxins. Antibodies attack infected cells, making them vulnerable to attack by other elements of the immune system. Antigen: A foreign protein that causes an immune response (the production of antibodies to fight antigens). Common examples of antigens are the bacteria and viruses that cause human disease. The antibody is formed in response to a particular antigen unique to that antigen, reacting with no other. For Detailed info about AIDS education: http://treatments-4-incurable-diseases. us/healthtalk/?p=76



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No guarantees with childhood cancer

Raising a healthy and happy family was the most important objective in our lives. We seemed to be succeeding with four daughters between the ages of eight and twelve. Live was good. Then without warning our oldest daughter, Alisa developed some symptoms that, at first, seemed minor. But as the days passed and she didn’t respond to the antibiotics, we knew we were looking at a serious health problem. Little did we know that we would hear the words, “Your daughter has cancer!” From that moment on our lives changed forever. Our daughter had Hodgkin’s Disease. Alisa was sent to Boston to get the best care. It was a daunting task trying to keep the family going. Everyone was feeling the effects of Alisa’s illness.. Once your family starts this journey, there is no turning back. It is a roller coaster ride at it’s worst. Alisa was challenged physically and the other children were challenged emotionally. We tried our best to maintain normalcy. No Guarantees, an ebook tells the story of our experience with childhood cancer. It is my wish that our story will help many other families. I know when Alisa was diagnosed that I searched everywhere to find books or stories about other children. It was almost impossible to find these stories and when I did, usually the child died after a short fight against the disease. Knowledge-Download. com/Childhood-Cancer-No-Guarantees/



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Top 5 tips for effective email marketing

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. But e-mail marketing is becoming much more than just a tool for spammers and e-businesses. Consumers are becoming increasingly savvy on the differences between spam and permission-based emails, and more and more of them are accepting permission-based e-mail marketing as a positive replacement for direct mail. The best news is that the majority of people who receive permission-based e-mails open, on average, 78% of them. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

But crafting an effective business email is both an art and a science. Here is a list of factors, potential problems and effective solutions to keep in mind: 1. Spam! Spam! Spam! I don't need any Viagra! The average consumer receives more than 300 emails a week, 62% of which are spam. No wonder there's such hostility towards the industry. But spam filters, bulk folders and "report spam" features are helping consumers become more at ease about the perils of spam. While 89% of users cited spam as a major concern in 2003, that number dropped to 85% in 2004, proportionally to an increase in the use of spam-fighting tools. So as a permission-based business email marketer, what can you do? One tip is to remind your subscribers to add you to their "safe senders" list. The second, and most important, tactic is to make sure your email marketing service provider has a good relationship with ISPs. This will ensure that your email marketing campaigns go into your subscribers' inboxes, not their junk mail folders. When choosing an email marketing software, make sure the company has strict anti-spam policies and complies with the guidelines of Can-Spam. 2. Images and formatting: Why do my emails look broken? Broken email campaigns are an increasing concern among email marketers, especially since several companies and web-based email providers now block graphics as a measure to combat spam. In fact, according to ClickZ, 40% of email marketing messages delivered to inboxes are "broken." So what's the solution? Some email marketing programs publish all your sent email campaigns to a secure location on the web (a location only original recipients of the email can access, thanks to encrypted technology that automatically authenticates the user). In some programs, the technology also ensures you can track your users' behaviors, even if they are reading your email campaign at the secure web location. 3. Personalization and relevant content: In a business e-mail, one size does not fit all. In a recent study by DoubleClick, email users were 72% more likely to respond to a business e-mail if its content was based on the interests they had specified. That number points out the absolute importance of allowing users to choose their own interest groups and have control over which business e-mails they receive. The most popular interest categories, according to the study, are coupons and household goods. But you're coupon is no good unless the user opens the email. Users in the study said the most compelling reason for them to open a business email is the name in the "from" field. So it's a good idea to make sure your company name is clearly stated there. Another major factor is the "subject" line. Users cite discount offers and interesting news as the most compelling subject lines, followed by new product announcements and free shipping offers. 4. Click-through and conversion: Show me the money! So the user has opened your email and read the content. Great. But where's the sale? There's good news here. For one, consumers are increasingly likely to make purchases as a direct result of a business email campaign. One-third of users in the DoubleClick study had purchased something by clicking a link on an email. Another 42% clicked on an email link for more information, then purchased the product at a later time. Second, online couponing is booming: 73% of consumers have redeemed an online coupon for an online purchase, and 59% have redeemed an online coupon offline. In terms of industries, the top performers are travel, hardware/software, electronics, apparel, food, home furnishings, gifts/flowers and sporting goods. All companies sending business emails in those categories said between 71% and 80% of recipients have purchased their products because of an email campaign. There's no need to fret if your company doesn't fit in to one of those industries. The overall landscape for email marketing conversions is looking brighter every day. The average click-to-purchase rate has increased nearly 30% since 2004 and the average orders-per-email-delivered rate has increased more than 18% since last year. 5. Stats tracking: Who are my real consumers? E-mail marketing is an increasingly popular tool in effective CRM, and it's about time more businesses recognize that. First off, if your provider's email services for business do not include detailed, real-time tracking, you're getting a raw deal. Real-time tracking is now an industry standard, and it's highly valuable, as it allows you to see the exact moment a user opens your campaign, clicks on your link and makes that purchase. Studying your users can help you improve your communications efforts, so each campaign performs better than the last (several email service providers also let you compare the performance of your campaigns). But many marketers are still in the dark. According to a recent WebTrends research, only 5% of marketers are very confident in the measurement of their online marketing efforts, while 26% admit they're "flying blind." WebTrends says the low confidence comes from a lack of knowledge when it comes to measurement, which means there's still a lot of work to be done. In email marketing, a blind shot won't take you very far. But if you aim properly by following these essential rules of play, you should soon be reaping the same major results as so many online and offline businesses.



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About rental insurance

Many renters don’t stop to think about what happens if there is a fire, someone breaks in and steals their new TV or stereo, or a visitor slips and falls on their property. The sad truth is; you will be responsible! While your landlord has insurance that covers the actual building, that coverage does not include your personal property or liability for injuries which occur in the space you rent ~ be it an apartment or a house and yard. If a fire should destroy or damage your home, your landlord’s insurance will cover the structure. It won’t cover damage or loss of your belongings.

Neither will it provide for the cost of temporary housing for you and your family. You may think you don’t own enough personal property to make the cost of insurance worthwhile. You’re probably wrong! If you sit down and add up the cost of everything you own, you may be in for a big surprise. Consider what you have invested in such things as: • Furniture and accessories • Electronics like TV, stereo, computers • Small appliances like microwaves, toaster ovens, etc. • Clothing • Art work like paintings or prints • Dishes, silverware and cookware • Sporting equipment • Books • Jewelry Could you afford to replace all of these things? Even worse, what would you do if a friend is injured on your property and decides to sue you for medical costs and more? It’s a scary thought, isn’t it? Are you beginning to see why rental insurance may be a very wise investment? The cost of rental insurance is based on several factors: • The dollar amount of your coverage • Deductibles • Whether you choose to be reimbursed for Actual Cash Value or Replacement Costs (more about that in a minute) • Where your rental property is located and the number of previous claims made, not only by you, but by others living in the same area. Let me explain the difference between Actual Cash Value (ACV) and Replacement Costs. ACV is the value of your property at the time a loss takes place. For example, if your television set is five years old, it’s valued at much less than if it were brand new. The lesser amount is what you are reimbursed. However, if you opt for Replacement Cost, you’re paid whatever it costs to go out and buy a new TV with similar features. Insuring for replacement cost raises the amount of your premium so it’s a good idea to get quotes for both ACV and Replacement Cost policies. Then you can decide which option fits your needs and budget. Another thing to keep in mind is that jewelry, valuable collections, and guns are usually covered under a separate policy or “rider”. If you own these kinds of items, be sure to tell your insurance agent. You don’t want to find out after disaster strikes that they aren’t covered or that they aren’t covered for their true value. One way you can reduce the cost of your rental insurance is to check with whichever company insures your car. If they provide rental insurance you may be eligible for a multi-line discount. Rental insurance may be worth the investment just for the peace of mind it offers you.



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the triangle takes a plunge into reality

The long awaited and much-touted mini-series, The Triangle, made it’s debut on the Sci-Fi cable channel recently. As a person who has studied the paranormal for most of his life, I always watch these kinds of fictional entertainment projects based on unexplained events with a slightly more critical eye then the average viewer or sci-fi fan might. Unlike other Sci-Fi projects that attempted to report on or fictionalize various areas of the unexplained, this one is a gem. There are several reasons why I believe that The Triangle is one of the best science fiction projects based on unexplained events I have ever seen. Beyond the fact that the cast really delivered the goods, those responsible for the project know good science fiction. Rockne S. O’Bannon is credited with writing the teleplay and as Executive Producer.

With projects like Alien Nation, SeaQuest DSV, Amazing Stories and the 1980’s incarnation of The Twilight Zone under his belt, O’Bannon knows how to tell a story well. Dean Devlin is also one of the Executive Producers and is given writing credits. Despite the disaster that was Godzilla, Devlin gave us Star Gate and Independence Day. Craig R. Baxley is Director and is certainly no stranger to the weird having been involved with Left Behind, Rose Red and Kingdom Hospital. Despite the luminaries that acted in, wrote, produced and directed The Triangle, the most important reason for the success of this mini-series may be its willingness to offer The Philadelphia Experiment as an explanation for all the weird happenings. It’s obvious that those responsible for this production did their homework. Paranormal Investigators have been linking people, planes and ships lost or missing in the Bermuda Triangle to the infamous Navy project for many years. Anyone wanting to create a fictional entertainment project about weird events that occur in the area also known as the Devil’s Triangle would be foolish to ignore the interest people have in the possible Philadelphia Experiment connection.

Unlike other Sci-Fi channel projects based on the unexplained, The Triangle doesn’t bother to apologize for what’s presented. I was especially impressed with the no-nonsense manner in which the Philadelphia Experiment material was worked into the plot. Anyone who has studied the alleged U. S. Government experimentation with time travel, invisibility and mind control as deeply as I have knows what a hard sell that material is. The Philadelphia Experiment was never just some World War II project to make Navy ships invisible. It was and is an incredibly complicated and diverse program that is able to exist based on the fact of non-existence in the public mind, propped up by over fifty years of disinformation and secrecy. I have always said that paranormal reality is better then any science fiction ever presented in book, film or other forms. The cases I have investigated involving the unexplained have challenged everything I believe or have been taught about the world we live in. I’m not speaking of ethereal New Age concepts, but actual occurrences which defy you to explain them. That is what I liked about The Triangle. The characters were average people mulling through life until they were suddenly slammed in the face by paranormal events. Whether believers or disbelievers by nature, none of them could deny what they were experiencing.

Most mini-series start off with a bang, then end in the most disappointing way possible. That certainly wasn’t true of The Triangle. In the end, the characters involved found themselves in a new and permanently altered reality. For me, it was a more then worthwhile payoff for watching the six hour presentation over three nights. That’s because I not only believe it’s possible, but have seen evidence that such things have already happened. As a child growing up on Long Island, I found myself constantly confronted by things I couldn’t understand. Stories of UFO sightings, odd disappearances, alien abductions and even strange creature sightings were not uncommon in a place less then a one hour drive from New York City.

Add to that the weird stories I heard from our mostly ex-military neighbors. Despite government claims that paranormal events were often reported by untrained observers or unstable people, most of those I met with unusual stories to tell were very credible. These included active and retired military pilots, police, firefighters, engineers, scientists and technical writers. Then there was what I experienced myself. Our home was built in the 1950s on what had been farm property.

It was the first house built on our block. It didn’t take long for all the houses that were subsequently erected to be purchased. All of the homes except one were occupied by families. That home was across the street and a couple of houses down from us. It was occupied by an elderly couple who liked their privacy and, it was rumored, had been involved in some sort of scientific research for the U. S. Government. If you were a kid, you knew better then to play in front of their home.

They would call your parents, the police or both. Obviously, they were not the most beloved people on the block. However, that became a non-issue one summer morning. It was the mid-1960s and I was enjoying my summer break from elementary school.

Since most people went on vacation during that time, I was left to roam the block and rummage up what friends I could. With stores, a library, park and even a bowling alley close by, I was always looking for someone to venture out with me to those places. Each time I walked pass the house owned by the elderly couple, I admired how well it was kept. Window boxes were filled with carefully chosen flowers, the lawn was manicured to perfection and bird droppings were quickly cleaned off the sidewalk or driveway whenever any dirty bird dared to poop on the property.

As I walked toward the elderly couple’s house to visit a friend next store on that particular day, I was frozen in my tracks. The house was gone! I mean it just wasn’t there and looked like it never had been. When I mentioned this to my parents, they assumed it was a joke. They had never seen or heard about the couple. When they saw how serious I was, my parents assured me that no house like I described had ever existed in our neighborhood.

My friends and their parents said the same thing. In the interest of not being labeled the neighbor nut cake, I dropped the matter. Beyond the fact that a house and its occupants had managed to vanish overnight, what really bothered me was why I was the only person who remembered the structure and the people who lived in it. Then I remembered something. A few days after the couple had moved in, I was walking past the house when the elderly man called out to me. He asked if I wouldn’t mind helping him hang some pictures and do some odd jobs. I ran home to ask my parents for permission to go into the house. They said it would be fine. So I spent most of that afternoon helping the man with various jobs inside and outside the house. I earned five dollars and some good will for my efforts. To my knowledge, I was the only person living in that neighborhood who had ever actually been inside the house.

That is the only reason I can think of for possessing the memories of the house and the elderly couple. I gave up thinking about the incident until I started the seventh grade. My junior high school had a well stocked library. After reading The Time Machine, A Wrinkle in Time and some comments by physicists published in a scholastic magazine, I began to consider the possibility that a natural or deliberate event involving alteration of the space time continuum had occurred. The comments by the physicists in an article about modern science introduced me to the idea of alternative realities and dimensions. While some felt that there were only a few physical dimensions, others saw a universe full of alterative realities that could eventually be accessed if the technology to do so was available. With that foundation, it wasn’t hard to imagine what someone with access to technology of the type described as being used in the Philadelphia Experiment project could do. Playing with time would be as easy as riding a bike; until you fell off. It’s always the aftereffects that anyone wanting to play Time God would have to take into consideration. The consequence of messing with the fabric of time and space would be a new and possibly undesirable reality.

That’s if you view Time as a line. I believe that people involved in the real Philadelphia Experiment and related projects look at Time as a continuous circle without beginning or end. If you have the right technology, you can jump anywhere into the circle, make subtle changes and still retain the overall stability of the reality in which you live. Your reality would be where you were born in the circle. The Triangle took a quantum leap (no pun intended) for a major production. It dared to take a plunge in the reality that researchers like myself have lived with for most of their lives. That reality is the fact that we cannot always run to science or some known database of information for answers when it comes to understanding the unexplained. Although a fictional presentation, I was glad to see that those involved with the project had the guts and intelligence to step out from the usual sci-fi mold and give the world of the paranormal the respect it deserves without the usual skeptical disclaimers. You can read more about my research into the Philadelphia Experiment, The Bermuda Triangle and related topics on my website at http:// ufoguy. com



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Forex profits by buying and selling at the same time

This article is one of a series which looks at the advantages and weaknesses of trading using the hedged, grid trading system to trade volatile markets. We will look at how money can be made by breaking a number of trading truths or principles; * cut your losses and let your profit run and * there is nothing to gained by entering into buy and sell deals at the same time. The hedged grid trading system uses the principle that one should be able to cash in at a gain no matter which way the market moves. No stops are therefore required at all. The only way this is logically possible is that one would have a buy and sell active at the same time. Most traders will say that that is trading suicide but let’s take some to look at this more closely. Let’s say that a trader enters the market with a buy and sell active when a currency is at a level of say 100. The price then moves to 200. The buy will then be positive by 100 and the sell will be negative by 100. At this point we start breaking trading rules. We cash in our positive buy and the gain of 100 goes to our account. The sell is now carrying a loss of -100. The grid system requires one to make sure that cash in on any movement in the market. To do this one would again enter into a buy and a sell transaction. Now, for convenience, let’s assume that the price moves back to level 100. The second sell has now gone positive by 100 and the second buy is carrying a loss of -100. According to the rules one would cash the sell in and another 100 will be added to your account. That brings the total cashed in at this point to 200. Now the first sell that remained active has moved from level 200 where it was -100 to level 100 where it is now breaking even. The 4 transactions added together now magically show a gain:- 1st buy cashed in +100, 2nd sell cashed in +100, 1st sell now breaking even and the 2nd buy is -100. This gives an overall a gain of 100 in total. We can liquidate all the transactions and have some champagne. There are many, many other market movements that turn this strange “buy and sell at the same time” activity into gains. These will be covered in future articles and are covered in a free grid trading course which is available at the expert-4x. com website for those traders whose curiosity has been aroused. There will be more on the hedged grid trading articles to be issued regularly. Please watch this site.



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Tea origins flavors and health benefits

How many times do we just want to drink tea after a heavy meal, but are then bombarded with all the various tea flavours that we get lost. This article answers that need. What you should always remember is that there are only four types of tea. 1) Black tea 2) Green tea 3) White tea 4) Oolong tea All these are made from the leaves of the Camellia sinensis, also known as the tea plant. Other herbal infusions such as chamomile tea, ginger tea or red tea made of rooibos leaves are disqualified as types of tea since the tea plant is not involved in their making. The difference between the four tea variations lies in the process of making them. In addition, each type of tea has another flavor and various health benefits. 1) Black Tea The strong flavored burnt Sienna colored hot beverage is the most popular type of tea in the West. Either served with a squeeze of lemon or added milk and a cube of sugar, the cup of black tea is part of daily tea ceremonies that take place worldwide. Black tea is made of heavily oxidized Camellia sinensis leaves. When served plain, it contains no calories, carbohydrates, or fats. A cup of black tea contains more caffeine than any other types of tea but less than in any cup of coffee. 2) Green Tea The lightly oxidized tea has been popular in China, Japan and Korea for centuries. Recently, rumors on its health benefits increased its popularity in the West as well. It has been proven that drinking green tea can lower cholesterol, prevent cancer, increase metabolic rates and be helpful in variety of other conditions and illnesses. The green tea is lightly oxidized, dried, but not fermented. It is usually served plain, without sugar or milk. Since some of the green tea variants taste a bit bitter, it should be brewed in lower temperature than the boiling point. 3) White Tea White tea is rarer and more expensive than the other types of teas mentioned above. Originated in the Fujian province of china, the white tea is made of young Camellia sinensis leaves, which go through a long process of steaming or frying, inactivate fermenting and drying. Since the leaves are harvested while the buds are still covered by white hair, it is called white tea. White tea has the most delicate, sweet taste than the other types of tea. Moreover, it contains the smallest amount of caffeine and the largest amount of antioxidant that help prevent cancer. 4) Oolong Tea The traditional Chinese tea is the common companion of Chinese foods such as dim sum and chop suey in American Chinese restaurants. The oolong tea, black dragon in Chinese, got its name after its long, dark distinguished leaves that look like wild black dragons when brewed. The unique taste of the oolong tea is achieved by a long process that includes sun drying of the Camellia sinensis leaves, light oxidization, cooling and drying processes. The result is a lighter flavor than the popular black tea and stronger than the delicate green tea.



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Cleansing diets

One of the most common cleansing diets is a detox diet. This is a diet that will release the toxins in the body that have been stored in the fat cells and will allow the body to excrete them and cleanse your body. Why use a cleansing diet? This is used to eliminate toxins and other contaminants from the body. The main purposes of doing this is to: Improve health Feel more energetic Improve immunity Improve your mental condition Aid in digestion Help with weight loss There are various ways to do this. You can do a complete fast. This would entail not eating or drinking at all. Just drink water. This would be not eating or drinking anything but water. Just drink water and juice-the same as above accept you would be adding juice. Eat certain foods-some diets will consist of just vegetables and fruits others will be just liquids. There are many variations on this. Use herbs: Herbal cleansing has been used since ancient times. Certain herbs are used as cleansing medicines to release and excrete toxins from the body. Reduce calories: Some cleansing diets are used to reduce calories and aid in weight loss. The most common diet is one composed mainly of fruits and vegetables. Preferably these should be raw, unmodified and unprocessed. More water is recommended and complete absence of alchahol. However cleansing diets are not without side effects. If done rapidly the toxins can be released into the bloodstream more quickly than the body can get rid of them. This condition is known as Herxheimer reaction. This can result in: · Headaches · Muscle pain · Weakness · Insomnia · Irritability Herxheimer reaction: this is the name given to the body’s condition when detoxification is occurring too rapidly and the body is not being given enough time to excrete the toxins. Some detox diets will produce this effect. This often leads to people abandoning their cleansing diets thinking that the diet is making them more sick. In actual fact if they continue with their diet the symptoms diminish and they will feel healthier. Here are some ways that people have tried to lessen the symptoms of Herxheimer reaction: · Drinking as much pure water as they can-this in effect will help the body flush out any toxins. · Taking more exercise-this will improve circulation and help the body work more efficiently. This could help the body work more efficiently and excrete the toxins faster. · Getting more sunlight · Detox baths · Excessive sweating-with saunas, baths and use of herbs · Avoiding refined processed foods and toxic environmental chemicals · Aromatherapy oils are used to help aches and pains brought on by rapid detoxification Cleansing diets have been used from ancient times and can often help you to improve your health and make you feel better. Some people do these diets on a regular basis others more seldom. However you want to do these diets you should exercise care and possibly consult your doctor before commencing on one as sometimes side effects can be severe. If you have any underlying disease especially metabolic ones such as diabetes then it is very necessary to consult your Doctor before trying any type of cleansing diets.



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Scientists discover links between hair loss and genetics

Scientists from the University of Bonn recently discovered a gene that is responsible for a hereditary form of hair loss known as Hypotrichosis simplex. The research is the first-ever to identify a specific receptor that is essential for hair growth. The researchers said that their findings will lead to new breakthroughs that could resolve the problem of hair loss. "Although Hypotrichosis simplex is very uncommon, it may prove critical in understanding the mechanisms of hair growth," says project leader Dr. Regina Betz from Bonn's Institute of Human Genetics. Individuals affected by this condition usually go bald during childhood. Alopecia or the process of hair loss especially around the scalp progresses as an individual gets older.

As examined in the project, the researchers found out that the cause of Hypotrichosis simplex is genetic abnormality that restricts certain receptor structures on the surface of hair follicle cells from forming properly. These receptors play an essential role in hair growth that was previously unknown to scientists. Dr. Markus N? then, chairman of Genetic Medicine at Bonn University's Life & Brain Centre said that the defective receptor structure falls into the category of what are known as G-protein-coupled receptors. This is good news, because, they are particularly well suited as points of impact for drug treatments, he said. The researchers were also able to pinpoint an endogenous messenger that attaches in the hair follicle to the receptor. Researchers believe that the study opens up opportunities for future studies about hair loss. "We can now search selectively for related substances that may be used in therapies for hair loss," say Dr. Ivar von Kьgelgen of Bonn’s Institute of Pharmacology and Toxicology. Because of the study, the possibility of developing medicines that will benefit patients suffering from hair loss has significantly improved.



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5 places to find quality framed art work cheap

Everyone wants to have nice looking framed art work on their walls to keep there home from feeling lifeless and cold. The problem is to have a piece of art or a poster framed at the local framing shop could cost you more then the art itself costs, I know. I took 8 pieces of art to my local framer and after selecting all the matting and framing the guy said: “That will be $3500 please” “You’ve got to be kidding, I only paid $100 for the 8 pieces your framing” I responded. “No sir I'm not kidding, framing is expensive” he replied. Well I picked up my art and left his store, there’s no way I could afford that much. On my way home I started to think about how expensive it was to frame these 8 cheap art prints and posters. That’s when I decided to look around at what other alternatives I had and came up with my list of 5 places to find good art cheap, here they are: - Consignment Stores: In most cities there is a consignment shop that handles furniture, art work, and household items. These shops can be a great place to find older framed art for your walls at very reasonable prices. - Estate Sales: What can I say other than watch your local newspaper and go to the estate sales. There can be great art to be had at these, after all someone live in the house and they had art work. Also remember to get to the sale early for a number to get in so you can get the good stuff. - Starving Artist Sales: You can find these sales in most cities as well. You will typically hear ads on the TV or Radio for these sales, you know the ones they advertise something like “No Painting over 59 dollars”. - Auctions: I love going to auctions and have found some great pieces of art at them. But one word of caution, know what you’re biding on and don’t get caught up in the bidding frenzy or you will pay too much. - Internet Sites: This is where I buy most of my framed art work from these days. At sites like art. com you can get any print, poster, limited edition framed and matted at a very reasonable price. I prefer this method because they have great framing and matting wizards that help you pick just what you want. In the end if you use 1 or all 5 of these resources you will be able to bring life to your home with great art work for a fraction of the cost of custom framing. I have and I know you will too.



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Computer certification become a utility player

In baseball, a "utility player" is one who plays more than one position. These players are usually backups, but they have a job in the major leagues because of their value to the team; since they can play more than one position, they have that much more value to their employer. Too often in IT, workers become either LAN or WAN engineers, knowing little if anything about the other side. Many LAN administrators I worked with knew little about routing and switching, while many WAN engineers I knew not only didn't know much about the LAN side of their network, but they didn't want to know anything about the servers! In today's IT world, it's a bad idea to specialize in only one thing and not know how to do anything else. Not only does it limit your future career prospects, but it limits your current prospects as well.

Employers don't want to hire someone and have them get up to speed on the job - they want someone who can walk right in and do the job. The more you know, the better your chance of getting a better job - or quickly being able to get another job if you were laid off tomorrow. A term often heard on Wall Street is "diversification", meaning that investors should not invest heavily or totally in only one stock; if that stock plummets, they're in big trouble. Your career is the most important stock you will ever own, and you're 100% in charge of it. Diversify. If you're working primarily with servers, learn some routing and switching. If you know the routing protocols your company uses on its WAN, learn something about that protocol. (If you don't know the protocol, ask!) While you’re adding these skills, get certified while you’re at it! Adding a CCNA, MCSE, or other computer certification looks great on your resume while signaling to employers that you’re constantly adding to your skills. Adding more skills and knowledge to your IT skill set is always a good idea. Don't limit yourself to the technologies you work with every day. Make an investment in yourself and become a well-rounded network engineer. This will help you keep the job you have - and open doors in the future that might otherwise have remained closed.



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What is web site monitoring all about

What is web site monitoring all about? Here is Carl's story: Carl returned to the office after a tough day of negotiations. He still was not sure if the crucial deal was on or off, but dinner would soon be waiting and he had just enough time left to check his emails and his phone messages. He had twelve phone messages, every one of them urgent. Too late to call back right away; that would have to wait for morning. His inbox held that familiar email report from his web site monitoring service. He smiled. As usual, there were no error alerts. That's what he liked to see -- his web site still performing well. He looked carefully at the report. All the forms were functioning. The shopping cart, too. Password protection was functioning. At least he did not have to worry about his web site this evening. There were still some download speed issues reported by the Hong Kong Monitoring Station. He made a mental note to raise the issue with his web host contact in the morning. Just as he was putting on his jacket to leave, his cell phone rang. A few minutes later, he called his wife. "Hi Ruby. How's dinner doing?" "Great, Carl. You'll be home soon?" "I was just about to leave when my cell phone rang. It was Dotcom-Monitor calling. It seems the web site went down. They were reporting from London." "You mean your European customers can't access the site?" Ruby asked. "That's what I thought at first. When the Hong Kong monitoring station reported an alert, I assumed the transatlantic connection was blocked. But when the Florida monitoring station reported in, I had to check the site. And guess what?" "I guess that you won't be home for dinner." "Sorry. I have to get on the line with the web host and straighten this all out." "Hey, that's OK. I'm just happy you get instant those alerts. I would hate to see you get that call during our dinner and have to go all the way back into the office. Let me know when you're coming home." "OK. I'll let you know as soon as I do. Bye." Carl checked the more detailed report online. ( Here is an example: http:// dotcom-monitor. com/AccessibilityCheck. asp ) As Carl dialed his ISP, he realized it would likely be a long evening. But not as long as if he received less frequent reports. And not as long as the next day would be if the web site had been offline for the next. And that's what web site monitoring is all about.



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